Exhibitor Marketing Kit

An exhibition is a great marketing opportunity — it is a platform for launching new products, generating leads, building brand awareness, generating media coverage and retaining existing clients. But successful exhibition marketing takes more than just a great looking booth. It takes strategic thinking, planning and promotion. Pre-show promotion is especially important to attract clients and prospects to your booth.

We at the ALA want to ensure your successful exhibit experience at LabAutomation2010. That’s the reason we’ve developed this Exhibitor Marketing Toolkit. Here, you'll find a variety of tools to help you promote your participation as a LabAutomation2010 exhibitor. Simply click on the icons below to download logos, advertisements, brand guidelines, the preliminary program,promotional copy, and postcard template. In addition, please visit this site frequently as additional tools and tips will be added as LabAutomation2010 nears. If you have any questions about files posted here, please e-mail Barry Sacks at bsacks@labautomation.org.

 |  Identity  |  Advertising  |  Electronic Media  |  Promotional Materials  | 

Identity Back
LA09 Logo Resource: LA10 Logos (.eps .jpg .tif .psd .png)
File Type: .zip
File Size: 3.9 MB
(Logos are available in color and b&w)


Advertising Back
Resource: LA10 Full Page Ad
File Type: .pdf
File Size: 1.02 MB
Resource: LA10 Half Page Ad
File Type: .pdf
File Size: 901 KB


Electronic Media Back
Electronic Media 120x60 Resource: LA10 Banner Ad for Web Use; 120x60
File Type: .gif
File Size: 7 KB
Electronic Media 120x240 Resource: LA10 Banner Ad for Web Use; 120x240
File Type: .gif
File Size: 15 KB
Electronic Media 125x125 Resource: LA10 Banner Ad for Web Use; 125x125
File Type: .gif
File Size: 10 KB
Electronic Media 135x135 Resource: LA10 Banner Ad for Web Use; 135x135
File Type: .gif
File Size: 12 KB
Electronic Media 148x86 Resource: LA10 Banner Ad for Web Use; 148x86
File Type: .gif
File Size: 9 KB
Electronic Media 150x280 Resource: LA10 Banner Ad for Web Use; 150x280
File Type: .gif
File Size: 21 KB
Electronic Media 160x600 Resource: LA10 Banner Ad for Web Use; 160x600
File Type: .gif
File Size: 21 KB
Electronic Media 200x66 Resource: LA10 Banner Ad for Web Use; 200x66
File Type: .gif
File Size: 8 KB
Electronic Media 215x40 Resource: LA10 Banner Ad for Web Use; 215x40
File Type: .gif
File Size: 7 KB
Electronic Media 234x60 Resource: LA10 Banner Ad for Web Use; 234x60
File Type: .gif
File Size: 9 KB
Electronic Media 300x50 Resource: LA10 Banner Ad for Web Use; 300x50
File Type: .gif
File Size: 11 KB
Electronic Media 336x280 Resource: LA10 Banner Ad for Web Use; 336x280
File Type: .gif
File Size: 35 KB
Electronic Media 468x60 Resource: LA10 Banner Ad for Web Use; 468x60
File Type: .gif
File Size: 15 KB
Electronic Media 728x90 Resource: LA10 Banner Ad for Web Use; 728x90
File Type: .gif
File Size: 27 KB


Promotional Materials Back
Resource: LA10 Word Description
File Type: .doc
File Size: 48 KB
Resource: LA10 Exhibitor Postcard Template
File Type: Indesign and PDFs
File Size: 18.80 MB
Resource: LA10 Advance Registration Brochure
File Type: .pdf
File Size: 1.25 MB