Exhibitor Marketing Toolkit

An exhibition is a great marketing opportunity — it is a platform for launching new products, generating leads, building brand awareness, generating media coverage and retaining existing clients. But successful exhibition marketing takes more than just a great looking booth. It takes strategic thinking, planning and promotion. Pre-show promotion is especially important to attract clients and prospects to your booth.

We at SLAS want to ensure your successful exhibit experience at LabAutomation2011. That’s the reason we’ve developed this Exhibitor Marketing Toolkit. Here, you'll find a variety of tools to help you promote your participation as a LabAutomation2011 exhibitor. Simply click on the icons below to download logos, advertisements, brand guidelines, the preliminary program,promotional copy, and postcard template. In addition, please visit this site frequently as additional tools and tips will be added as LabAutomation2011 nears. If you have any questions about files posted here, please e-mail Barry Sacks at bsacks@slas.org.

 |  Identity  |  Advertising  |  Electronic Media  |  Promotional Materials  | 

Identity Back
LA11 Logo Resource: LA11 Logos (.eps .jpg .png)
File Type: .zip
File Size: 1.8 MB
(Logos are available in color and b&w)
SLAS Logos Resource: SLAS Logos (.eps .jpg .png)
File Type: .zip
File Size: 2.95 MB
(Logos are available in color and b&w)


Advertising Back
Resource: LA11 House Ads
File Type: .zip
File Size: 5.31 MB


Electronic Media Back
LA11 Banner Ads Resource: LA11 Banner Ads for Web Use
File Type: .zip
File Size: 294 KB


Promotional Materials Back
Resource: LA11 50-Word Description
File Type: .doc
File Size: 11 KB
Resource: LA11 100-Word Description
File Type: .doc
File Size: 22 KB
Resource: LA11 250-Word Description
File Type: .doc
File Size: 12 KB
Resource: LA11 Conference Preview
File Type: .pdf
File Size: 1.13 KB
Resource: LA11 Preliminary Program
File Type: .pdf
File Size: 4.71 MB
Resource: LA11 Short Course Registration Form
File Type: .pdf
File Size: 774 KB



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